Acquire · Free
Discovery is the funnel
AI opportunity discovery, a weekly digest, and 3 Fit Scores a month — free. Artists hit the paywall the moment they want deeper judgment.
↓
paywall = the proprietary analysis layer
Engine 01 · B2C — consumer working
$8/mo · $60/yr · 3-day trial
46
artists already pay — unprompted, on a thin paywall.
$988 July revenue · $323 MRR ×2.7 MoM · 40% annual — validated willingness-to-pay.
$8/mo
— less than a single application fee.
<0.1%D1
0.6%D7
0.9%D14
1.1%D35
1.9%D60
Download → paid by cohort age — payers keep arriving 60+ days after install. Cohorts appreciate, they don’t decay.
Value deepens every phase — more analytics & career tools as the base grows.
Engine 02 · B2B — institutions validated
The base is the product
Institutions pay to reach the artist base. First promoted listing already sold for $200.
more artists
→
more value to institutions
→
pricing power
The data moat is the two-sided loop.